Automatic Invoicing (4invoices)
When an appointment is completed, the invoice is generated automatically and sent to the client. Card payment via Stripe link in the invoice, no POS terminals or manual procedures.
4appointments ecosystem · Commerce & Marketing
Appointments for commerce and marketing — invoicing, campaigns and automatic conversion
From booking to invoice and reactivation campaign, everything is automated. Your appointments become transactions, and active clients stay connected through personalized marketing.
A practice, salon, or clinic generates more than appointments: it generates transactions, marketing data, and retention opportunities. The 4appointments ecosystem includes automatic post-appointment invoicing, email/SMS campaigns to reactivate inactive clients, and marketing tools for attracting new clients — all connected to the same calendar.
From booking to campaign — in one ecosystem
Marketing Campaigns (4marketingonline)
Export client segments to the marketing platform and run reactivation campaigns, birthday campaigns, or seasonal promotions. Targeting based on appointment history.
Affiliate Program
Turn satisfied clients into referral partners. Every appointment brought through an affiliate link is tracked and the commission calculated automatically.
Optimization & Reporting
Revenue reports per service, per specialist, and per client source. Identify which services generate the most profit and allocate resources efficiently.
Advantages
- Invoice generated and sent automatically when an appointment is completed, with Stripe-link payment.
- Email/SMS campaigns targeted on appointment history (reactivation, birthday, seasonal).
- Affiliate program with automatic referral tracking and commission calculation.
- Revenue reports per service, specialist, and client source.
- No POS terminals and no manual invoicing procedures.
Limitations
- Automatic invoicing requires an active 4invoices subscription; campaigns require 4marketingonline.
- Card payment processing requires a configured Stripe account.
- Per-transaction Stripe fees apply separately from the 4appointments subscription.
- Campaign effectiveness depends on the quality of contact data collected at booking.
Who it is for
A fit for businesses that want to turn appointments into transactions and recurring clients (salons, clinics, services). Less necessary if you already invoice through another fully integrated system.
Specifications — commerce and marketing
| Invoicing | 4invoices — automatic invoice after the appointment |
|---|---|
| Online payment | Stripe link in the invoice, no POS |
| Marketing campaigns | 4marketingonline — email/SMS targeted on history |
| Affiliate | Referral tracking + automatic commission calculation |
| Revenue reports | Per service, specialist, and client source |
| Client segmentation | Based on appointment history |
4appointments vs. SimplyBook.me
| 4appointments | SimplyBook.me | |
|---|---|---|
| Integrated automatic invoicing | Yes, via 4invoices | Limited / via add-on |
| Card payment (Stripe) | Yes, link in invoice | Yes |
| History-based marketing campaigns | Yes, via 4marketingonline | Basic newsletter |
| Affiliate program with commission | Yes, native | No |
| Revenue reports per source | Yes | Basic reports |
Frequently asked questions about commerce and marketing
Is the invoice issued automatically after an appointment?
Yes. When the appointment is completed, the invoice is generated automatically via 4invoices and sent to the client, with a Stripe payment link included.
Can I run reactivation campaigns for inactive clients?
Yes. You export client segments based on appointment history into 4marketingonline and launch reactivation, birthday, or seasonal campaigns.
How does the affiliate program work?
Every appointment brought through an affiliate link is tracked automatically, and the partner's commission is calculated without manual intervention.
Do I need a POS terminal?
No. The client pays by card directly from the Stripe link included in the invoice, without a physical terminal.
What revenue reports are available?
Revenue reports per service, per specialist, and per client source, so you can see exactly what generates the most profit.
Turn appointments into recurring revenue
Invoicing, marketing and affiliate programs integrated with your booking calendar.